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Make choices with participating companies under the DAA Principles
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Make choices with participating companies under the DAA Principles
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YourAdChoices
Gives You Control

When you click on the YourAdChoices Icon, you get control over how information about your interests is used for relevant advertising.

 

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YourAdChoices

Exercise choice on the Web for desktop and mobile or mobile apps—with one or more participating companies.

 

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Put the AdChoices Icon to Work for You

Use the Icon to understand when information about your interests is being collected or used—and by which—companies.

 

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What's Behind the
YourAdChoices Icon

YourAdChoices is brought to you by the Digital Advertising Alliance (DAA). Find out about the DAA program's protections and how participating companies are held accountable.

 

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The Benefits of Relevant Advertising

Advertising based on your likely interests gives you more relevant ads and offers and helps pay for the online content and services you enjoy.

 

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